What patients actually ask, by specialty
Every clinic gets WhatsApp questions and Google searches. What patients ask, and what needs a careful answer, changes by specialty.
Pick your specialty
Dental clinics
Fee questions for root canal, implants and braces, missed calls that need a same-day follow-up, and recall reminders for 6-month check-ups.
4 articlesFull specialty page
Skin and aesthetics
Treatment prices, photos of a skin concern, how many sessions a treatment takes, and how much downtime to expect.
1 articleFull specialty page
Hair transplant
Price-per-graft comparisons across several clinics, often taking days or weeks before a patient ever visits.
1 articleFull specialty page
Physiotherapy
Fast replies to WhatsApp and referral enquiries, and follow-up with patients who stop a treatment plan early.
1 articleFull specialty page
Eye care
Cataract surgery cost, lens options, spectacle power checks and clinic timings.
1 articleFull specialty page
Paediatrics
Fever, vaccination schedules, timings and fees, messaged by parents at all hours.
1 articleFull specialty page
IVF and fertility
Enquiries about services and fees, under advertising rules that are unusually strict for this specialty.
1 articleFull specialty page
Orthopaedic clinics
Knee and hip replacement cost questions, X-ray and MRI reports, and pain messages that need sorting before a reply, not a diagnosis.
6 articlesFull specialty page
Dental clinics
Fee questions for root canal, implants and braces, missed calls that need a same-day follow-up, and recall reminders for 6-month check-ups.
- Growing the practice
How do you increase patients in a dental clinic in India?
Start with the patients who already contact you. Reply to every WhatsApp enquiry within minutes, including fee questions, follow up every missed call the same day, keep your Google Business Profile accurate, ask every patient for a review the same way and remind past patients when the check-up their dentist advised is due. Then consider new marketing.
9 min read · Updated
- Google profile
How does a dental clinic in India actually get found through local SEO?
Local SEO for a dental clinic means three things matching everywhere a patient can find you: your Google Business Profile, your website's treatment pages with fee ranges, and your Practo and JustDial listings. The dental code allows factual fee display. Start by fixing your Google profile and site, then your directories, then keep all of it consistent.
12 min read · Updated
- Missed calls
What should a dental clinic's WhatsApp messages say?
A dental clinic's WhatsApp messages fall into two groups: replies inside an open chat, which need no approval, and messages the clinic starts, like a treatment-plan note, a 6-month recall or a review request, which usually need a pre-approved template filed as Utility or Marketing. Copy-ready samples for all seven are below.
8 min read · Updated
- Growing the practice
How can a dental clinic in India market itself within the dental code and ASCI?
Yes, but only with factual information. The 2014 dental code lets a clinic announce its opening, keep an accurate Google profile and website, display fees and educate patients, and message patients who consented. It bans boasting, paid referrals, and camps that a private clinic runs to promote itself rather than give fully free care.
9 min read · Updated
Skin and aesthetics
Treatment prices, photos of a skin concern, how many sessions a treatment takes, and how much downtime to expect.
Hair transplant
Price-per-graft comparisons across several clinics, often taking days or weeks before a patient ever visits.
Physiotherapy
Fast replies to WhatsApp and referral enquiries, and follow-up with patients who stop a treatment plan early.
Eye care
Cataract surgery cost, lens options, spectacle power checks and clinic timings.
Paediatrics
Fever, vaccination schedules, timings and fees, messaged by parents at all hours.
IVF and fertility
Enquiries about services and fees, under advertising rules that are unusually strict for this specialty.
Orthopaedic clinics
Knee and hip replacement cost questions, X-ray and MRI reports, and pain messages that need sorting before a reply, not a diagnosis.
- Growing the practice
What should an orthopaedic clinic say to patients on WhatsApp?
For an orthopaedic clinic, the WhatsApp inbox fills with X-ray and MRI reports, pain descriptions and knee or hip replacement quotes. Acknowledge a report without reading it out. Don't assess a pain message on chat; for anything urgent, point to 112 or the nearest emergency department. Give surgery cost as a range with what is included.
8 min read · Updated
- Guide
How does a clinic in India get more patients, stage by stage and within the rules?
An Indian clinic gets more patients mainly by keeping the ones it already reaches: answering enquiries fast, following up missed calls, keeping its Google Business Profile accurate, asking every patient for a review the same way, and reminding patients who are due to come back. This guide walks the patient journey stage by stage, within NMC and Google's rules.
15 min read · Updated
- Reviews and rules
How do I keep patient data private on WhatsApp at my clinic?
Keep patient data private on WhatsApp by getting clear consent before messaging, sending reports and photos only to a confirmed number, and turning on end-to-end encrypted chat backup, which WhatsApp does not enable by default. The DPDP Act 2023 and Rules 2025 also require a plain notice, security safeguards, and prompt breach reporting. General information, not legal advice.
8 min read · Updated
- Growing the practice
What should a WhatsApp recall message to a past patient say?
A recall message is a short, polite reminder to a past patient that a follow-up their doctor advised may be due. Send it only to patients who agreed to hear from the clinic on WhatsApp, keep it about their care rather than discounts, and stop the moment anyone asks. Samples for five specialties are below.
9 min read · Updated
- Missed calls
Why do patients miss appointments, and how do you reduce no-shows?
Patients mostly miss appointments because they forgot or something came up, not because of distance, and the risk rises sharply the longer the gap between booking and the visit. Clinics cut no-shows most by booking sooner where they can, sending one specific reminder close to the date, and making rescheduling as easy as replying to a WhatsApp message.
13 min read · Updated
- Reviews and rules
Do I have to display my clinic's fees in India?
Yes. NMC regulation 3.7.1 requires every doctor to display fees on the board of their chamber or the hospitals they visit, wherever they practise. Separately, the Clinical Establishments Rules 2012 require a rate list at a conspicuous place, but only in the states and union territories that adopted that law. This is general information, not legal advice.
7 min read · Updated
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