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For IVF and fertility clinics

Built for how fertility clinics actually run

Package price questions on WhatsApp, cashless queries before the first visit, honest reviews, and a Google profile that stays current, without extra staff.

What an IVF clinic front desk handles

The jobs that decide whether a patient books

  • Package price questions for IVF, ICSI and add-ons

    Patients often compare per-cycle package pricing across several clinics on WhatsApp before choosing one, and ask what a quoted price actually includes, such as medication, ICSI or embryo freezing, before deciding where to visit.

  • Cashless and insurance questions before the first visit

    Many patients ask on WhatsApp whether their insurer covers a cycle and whether the clinic can process a cashless claim, wanting an answer before they book a first consultation rather than after.

  • Enquiries lost while patients compare clinics

    A patient weighing several clinics at once messages more than one on WhatsApp, or calls during a busy hour, and moves on to whichever clinic replies first if nobody answers the same day.

  • Success-rate questions under strict advertising rules

    Patients frequently ask about a clinic's success rate on WhatsApp or Google, but advertising for fertility clinics in India is unusually restricted, so a front-desk reply needs care rather than a number pulled from memory.

How Medslots AI helps

What changes at your clinic

  1. Package price questions for IVF, ICSI and add-ons

    The WhatsApp AI is trained on the clinic's own pricing and services, so it answers what a quoted package includes and excludes right away and moves the conversation toward booking a consultation instead of a callback later.

  2. Cashless and insurance questions before the first visit

    The WhatsApp AI answers with whatever the clinic has confirmed about accepted insurers or cashless partners, and the doctor or staff can take over any conversation that needs an answer it doesn't have, so nothing incorrect goes out under the clinic's name.

  3. Enquiries lost while patients compare clinics

    If a call is missed, the AI can take over the conversation and continue it on WhatsApp instead of the enquiry going cold, and it tells new leads apart from existing patients so the follow-up fits either case.

  4. Success-rate questions under strict advertising rules

    Medslots does not fabricate success rates, ratings or testimonials, and the doctor or staff can take over any AI conversation at any time, which keeps what goes out about outcomes within what the clinic can actually stand behind.

Reading for fertility clinic owners

What India's advertising, privacy and consultation rules mean for a fertility clinic.

6 questions

Questions fertility clinics ask

Where an answer rests on a rule, the source is linked under it.

Can an IVF clinic advertise its services and fees on Google or WhatsApp?

Yes. The National Medical Commission's Code of Medical Ethics Regulations, 2002 treats soliciting patients and self-promoting advertising as unethical (regulation 6.1.1), while allowing formal announcements, such as starting a practice, and a public declaration of charges. This applies to fertility specialists the same as any other doctor. A Google Business Profile or WhatsApp reply that factually states services and fees is the safer way to stay within that. This is general information, not legal advice.

Source: National Medical Commission: Code of Medical Ethics Regulations, 2002

Is it legal to advertise for a baby of a chosen sex at a fertility clinic?

No. Section 32 of the Assisted Reproductive Technology (Regulation) Act, 2021 bans any advertisement, in any medium including the internet, for sex-selective ART services, with imprisonment of 5 to 10 years or a fine of 10 lakh to 25 lakh rupees, or both. The older Pre-Conception and Pre-Natal Diagnostic Techniques Act, 1994 separately bans advertising sex-selection facilities, and both laws apply to a fertility clinic at the same time.

Source: India Code: The Assisted Reproductive Technology (Regulation) Act, 2021

Can a fertility clinic publish its IVF success rate on its website or Google profile?

Not as an unproven headline number. The ASCI Code requires advertising claims about objective facts to be capable of substantiation. A success-rate figure needs data the clinic can produce to back it up before it goes on a website, Google profile or WhatsApp reply.

Source: ASCI: The ASCI Code

Does India require a fertility clinic to tell patients there's no guarantee of a pregnancy?

Yes, in writing. The Assisted Reproductive Technology (Regulation) Rules, 2022 set out a consent form every ART patient signs, stating there is no certainty that a pregnancy will result even when good-quality embryos are transferred. Ad copy or a website line that reads more certain than that only draws attention to the gap once a patient notices it.

Source: Ministry of Health and Family Welfare: Assisted Reproductive Technology (Regulation) Rules, 2022

Can a patient's fertility questions be answered over WhatsApp?

A factual reply about fees, procedures on offer, or booking a consultation is not a teleconsultation and isn't restricted the way a clinical opinion is. Once a question needs the doctor's judgment, such as which protocol suits a patient, the Telemedicine Practice Guidelines, 2020 expect the doctor to confirm who the patient is and to have the patient's consent, which is implied when the patient starts the consultation. With Medslots, the doctor or staff can take over any AI conversation at any time when a question needs the doctor.

Source: National Medical Commission: Telemedicine Practice Guidelines, 2020 (FAQ, 6 Apr 2020)

How should a fertility clinic handle reports and photos patients send on WhatsApp?

Treat them as personal data under the Digital Personal Data Protection Act, 2023. The DPDP Rules, 2025, notified on 14 November 2025, give organisations an eighteen-month phased period to comply and require a clear consent notice explaining why data is collected. Sensible practice in the meantime: send reports only to a number confirmed as the patient's, and limit access to staff involved in that patient's care. This is general information, not legal advice.

Source: Press Information Bureau: Digital Personal Data Protection Rules, 2025, Notified (backgrounder)

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