Aesthetic dermatology
Aesthetic clinic recovered 23 cancellations in a single quarter
A high-end dermatology clinic in HSR Layout hated the cancellation hit on ₹650 laser sessions. The AI bot now offers the slot to wait-listed patients within minutes of a cancellation, and 70% of those slots get filled the same day.
HSR Layout, Delhi 1 quarter (12 weeks) ₹34,000 / mo Wait-list + reminder cascade
Before Medslots
- Cancellation → backfill8%
- Quarterly revenue lost₹18,000
- Wait-list response timeManual / next day
- 5-star Google reviews / mo3
After Medslots
- Cancellation → backfill70%
- Quarterly revenue recovered₹12,500
- Wait-list response time< 5 min
- 5-star Google reviews / mo11
The challenge
Cancellations within 24 hours of the appointment were almost impossible to backfill manually. A ₹650 laser slot becoming ₹0 happened 4-6 times a month.
What we did
- Wait-list module captures patients who couldn't get the slot they wanted, with their preferred days and channel of contact.
- On cancellation, the system sends a one-tap WhatsApp offer to the top three wait-listed patients in priority order.
- Sentiment-gated review request fires only after a successful appointment with positive chat sentiment — Google review count tripled.
- Quiet-hours respected (no offers between 9pm-7am IST).
Outcome
Backfill rate went from 8% to 70%. The clinic recovered ₹12,500 in a single quarter on slots that previously went to waste. The review uplift compounded by giving Meta + Google more social proof for cold traffic.
Get the same flywheel for your clinicSetup takes 90 minutes — no ad-account changes required.